Incense in Hollywood

A mythical fragrance rises over Sunset Boulevard: a delicate dusting of iris and patchouli leads us down the yellow brick road of Hollywood studios, blending with the sunny cedarwood, eucalyptus and vetiver scents of Southern California’s luxuriant vegetation. Contain essences of Cypress, Iris, Vetiver, Patchouli, Styrax, Tonka bean and Eucalyptus.

The best incense in the world is found on the island of Awaji, due to its favorable climate. For more than a thousand years it has been made here by the Koh-shis or Masters of Aromas, a tradition passed down from father to son. They alone perfectly master the four stages of production: the dosage of exclusively natural materials, precious woods, herbs, plants, vegetable resins, and perfume; the kneading of the dough, pressed and worked for a long time, then left to stand for two weeks to soak up the fragrance; the cutting of the dough, rolled into long, narrow ribbons, to the desired size; then drying in the west wind for three days before bundling the sticks.